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Bougie Hermit: Targeted Advertising & Privacy Notice (UK GDPR Compliant)

At Bougie Hermit, we are committed to protecting your privacy and providing transparency in how we use your data. When you visit our website, we may collect certain types of personal information automatically. This typically includes technical data such as your device type, browser, IP address, and usage information like the pages you view or items you click on. This is often gathered using cookies, tracking pixels, and similar browser-based technologies.

These technologies help us enhance your experience on our website. For example, they allow us to remember your preferences, keep items in your cart, and understand how you navigate the site. In addition, some of the data we collect may be used for targeted advertising.

Targeted advertising is a form of online advertising where data about your activity is used to display ads that are more likely to be relevant to you. For example, if you look at a specific product category on our website, you might later see an ad for those items while browsing another site. This type of advertising relies on data collected through cookies and other tracking tools.

Under the UK General Data Protection Regulation (UK GDPR), the use of cookies for marketing purposes is regulated. While cookies necessary for website functionality do not require consent, those used for analytics or advertising do. We only use tracking technologies for targeted advertising if you have given clear consent, either through your cookie settings or browser configuration.

You can change your cookie settings at any time using your browser’s privacy controls. Most browsers allow you to block third-party cookies, clear existing cookies, or notify you when a site wants to place one. Some browsers support a privacy signal known as Global Privacy Control (GPC). This signal communicates your opt-out preferences to websites automatically. If your browser is configured to use GPC and you are located in the UK or another applicable jurisdiction, ...

We may also work with third-party service providers who help us deliver marketing messages. These providers may use their own cookies to collect information across different websites. While we do not sell your personal data for monetary compensation, such sharing may still be considered “profiling” or targeted advertising under privacy laws. We take steps to ensure that any partner we work with follows strict privacy and data security requirements.

Opting out of targeted advertising will not prevent you from using our site. You will still have full access to browse, view products, and make purchases. However, the ads you see may no longer be tailored to your interests, and you may receive fewer product recommendations based on your activity.

We encourage all users to review their browser privacy settings and to use available tools to manage how data is collected online. You can also visit Global Privacy Control to learn more about enabling this feature in supported browsers.

To understand how advertisers use your data and deliver tailored ads, refer to the Google Ads Privacy Guide, which explains how online tracking works in the context of advertising.

At Bougie Hermit, we take your privacy seriously and strive to give you meaningful choices. If you ever update your preferences or choose to withdraw consent, we will apply your new settings promptly. Our goal is to provide a respectful and transparent digital environment where your data rights are always honoured.

In addition to browser settings, you may also manage your advertising preferences through tools offered by major platforms such as Google and Meta. These allow you to limit how your activity influences the ads you see across the web. We recommend reviewing these tools regularly to stay in control of your personal data.